Kumori

A design-forward handroll bar

Digital

Overview

Kumori is a design-forward handroll bar in the heart of Soho, shaped by food, music and culture, vinyl sleeves lining the walls and chefs working a counter serving exceptional handrolls. We shaped their website for the opening: a central place to manage bookings and put the brand itself on display.

Challenge

Music is one of Kumori's core pillars, as central to the room as the food, so the website needed to carry that energy rather than just describe it. We built a custom vinyl element that lets visitors play a selected track straight from the site, giving them a feel for the vibe before they ever sit down at the counter.

Credits